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Refocus for Career Success: It’s a Brain Thing
By Roger DeWitt, ACC
Have you ever noticed what happens when you want to buy a car? You start
looking thru magazines and newspapers, you walk outside and start looking at
all the different cars on the road and you go to dealerships and take a few
test drives. One day, you finally make your decision. As soon as you walk
outside the door you are struck by how many of that very model of car is
already on the road. “I never realized how many people out there are driving
that car I want.”
Sound familiar? It should, because it’s a function of how our brain works.
You see, our brain can only focus on 7-9 things at a time and the rest of
the stuff becomes generalized and thrown in the background. The brain
interprets whatever we focus our attention on as “the most immediate and
important” and so the brain becomes hyper alert to that particular thing. In
a phrase: Whatever we focus on gets bigger – we see more of it.
So what does this have to do with a career in the arts? Well, what would
happen if you applied this principle to your career?

What are you “focusing” on in your life and career? Are you focusing on
problems and what you don’t have? Are you sitting with a bunch of other
musicians or actors and bitching about how unfair the business is or how no
matter what you do “it’s all luck and no one ever gets a break?” Do you find
examples of that unfairness everywhere you look? Are you surprised when
something good happens and wonder how long it will last? We all know someone
like this. In fact, we all may have a little of that in us. But there is an
alternative.
What if you played another game? What if you started to focus right now on
what is going right? What if you became opportunity focused? Instead of
seeing problems as walls to stop you, look at them as opportunities to use
your creativity on. What if instead of looking for how unfair things are,
you started looking for ways to create your own luck? By doing this and
focusing our attention in a positive direction, the brain will then begin to
identify “that positive” as “most immediate and important.” The brain will
magically be on the lookout for “that positive” and we will begin to see
more opportunities, possibilities and creative solutions to the very same
situations that have held us back before.
Instead of looking for what is missing start looking for what you already
have that you can capitalize on. Use some of that brilliant creativity
artists all have and apply it to your business and life. Then, just watch
and see how your results will improve!
This Month’s Experiment:
1) Chose 1 problem that you are stuck on in either your career or your life
and use that as your experiment.
2) Write down on a piece of paper everything you think about this situation.
Make that list and get it out on paper.
3) Look at that list. Where is the focus? Where is your attention? Write
that conclusion down. You may want to get some help from a friend or a coach
to help you see where your focus is.
4) Now, with the awareness that you gained from #3, take the list you wrote
and identify a positive alternative for each negative statement/focus. Use
that positive alternative to replace the negative thought habits that you
discovered above. For example, maybe you wrote “my script keeps getting
rejected.” Your positive alternative might be “I have an opportunity to use
my creativity to find the right collaborators for this project and in the
meantime, I have a list of contacts in an ever expanding network.” (<--
isn’t that more motivating than “no one will buy my script... the business
is unfair... I will never get a break... am I good enough...etc...?)
5) Practice this all month long. When you find yourself slipping back into
an old habit, pull out that list and ask yourself, “How can I see this
differently so it pushes me forward and sends me into action instead of
stopping me?” (Hint – find a few people who are willing to play this new
game with you. They will help keep you on track and can provide some helpful
“positive alternatives” that you may not have thought of.)
6) See what happens!
Have a great month!
Roger DeWitt, ACC is an ICF Certified Life Coach specializing in
working with performers and people in the arts. An expert in “the business
of acting,” he works with his clients to change the way they think about
“the business” and their life. They move “up the ladder” faster and happier
with better results. A specialist in procrastination and overwhelm, he also
offers a complimentary e-course at
www.stopoverwhelm.com . Roger works with individual clients and
groups and can be contacted through
www.lifeartistrycoaching.com
and www.actorslifecoach.com
.
©2004 - Roger DeWitt and Life Artistry Coaching (www.lifeartistrycoaching.com
). Reprinting allowed only with full authorship, bio, copyright and contact
information kept fully intact. No edits or deletions allowed without
permission from the author.
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